![]() Therefore, using a TV without Samba capabilities does not mean that you are completely immune to data collection by ACR services. Samba TV is far from the only service dedicated to analyzing your TV behavior. ACR: Also an issue for LG, Samsung and Co In our opinion, such a technology from the pen of an advertising company still has a certain aftertaste. At least so far, the function does not seem to be linked to agreeing to the advertising functions. Manufacturers wanting to integrate Samba TV’s Picture Perfect technology into their devices include Toshiba, Hitachi, JVC and Panasonic.Īfter all: Samba emphasizes that Picture Perfect can also be used without an existing Internet connection and therefore does not necessarily have to transfer data in order to function. ![]() Among other things, the aim is to combat the soap opera effect that many image enhancers in modern TV sets bring with them. | Image: Samba TVīehind this is the promise of analyzing and adjusting the running picture in real time using AI routines. With Picture Perfect, Samba wants to use its real-time analysis for image improvement. In 2021, the company also announced a cooperation with the manufacturer conglomerate Vestel to market its in-house “Picture Perfect” technology. Samba does not only use image analysis to get to know you “better”. Samba Picture Perfect: Image optimization only for advertising use? This also applies to the European General Data Protection Regulation (GDPR), which is quite strict in international comparison.īy the way, you can do whatever Samba wants to find out about you in detail Data protection of the company. In general, Samba TV promises to always comply with applicable data protection guidelines in all data collection activities. Navigate here to the sub-item “System – Samba Interactive TV” to switch off the monitoring. On current Sony TVs the Samba TV settings are also in the TV settings to find. ![]() The good news: You can object to data collection by Samba TV at any time.
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